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  4 Tips to Create the Right CTA for Different Types of Content

  Even though online users are notorious for skimming content instead of reading it in full, research has found that 90% of people who take the time to read a headline…

  

  

  Social, Social Media Marketing

  By Michelle Hummel, Published June 2, 2020

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  How to Boost Engagement On Your LinkedIn Company Page

  To get the most out of your LinkedIn Company Page, here are three proven strategies for boosting engagement:

  

  

  LinkedIn

  By Nigel Miller, Published May 26, 2020

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  What Businesses Need to Know About YouTube

  YouTube launched with an $11.5 million investment in 2005, plenty of people thought Google was crazy when they acquired it in 2006 for $1.65 billion in stock. However, fast forward…

  

  

  Video Marketing

  By Michelle Hummel, Published May 19, 2020

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  5 Killer Content Marketing Strategies That Engage Mobile Readers

  When people go online, there’s a good chance they’re doing it from a mobile device. Whether it’s on their phone while they’re out or using a tablet from the comfort…

  

  

  Social, Social Media Marketing

  By Michelle Hummel, Published May 12, 2020

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  Tips to Convert Your Social Media Followers Into Customers

  Businesses often face two major challenges with social media. The first is getting started. Once a business passes that challenge by gaining some momentum and attracting followers, the next challenge…

  

  

  Social Media Marketing, Social Selling

  By Michelle Hummel, Published May 5, 2020