Founder and CEO


Michelle Hummel

Recently nominated for the Woman-Owned Business of the Year! 2X Winner of the Cincinnati Businessperson of the Year by Alignable. She’s passionate about online marketing strategies with 20+ years of experience developing successful businesses. She also holds a valuable Internet Marketing Degree however in the ever-changing world of Web marketing she strives to learn something new every day.

She owns a full-service digital marketing agency, Web Strategy Plus, and travels nationwide teaching Social Media Marketing Certification Boot Camp classes through Web Media University. A top-requested keynote speaker and corporate trainer providing in-depth social media training worldwide, Michelle is a current contributing content writer for The Social Media Monthly, Franchise Dictionary Magazine, and The Franchise Woman. She has written 3 books in her series called, “The Social Media Magnet: Everything You Need to Know to Attract Customers with Social Media”, where she shares her best-kept secrets to success. She has also established 30 chapters nationwide for Social Media Enthusiasts. She also specializes in helping franchisors and franchisees develop an integrated web marketing program to drive leads. Founder of the Franchise Success Team, Michelle is available for interviews via email, telephone, Skype video, news segments on location, and more. Learn more about Michelle on her personal website.


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